Stitch Fix, founded by Katrina Lake in 2011, is a personal styling service that combines technology with the personal touch of seasoned style experts. It offers personalized shopping experiences for men, women, and kids, evolving with customers' tastes, needs, and lifestyle.
The company uses data science and machine learning for personalized recommendations. Stitch Fix experienced rapid growth and had a successful IPO in 2017. Despite facing challenges, including class action lawsuits and layoffs during the pandemic, the company has continued to adapt and grow, integrating new features like a direct-buy program.
Recent brand deals include LeahsEssence, WoolieVersus, Jenny Mitich, OpTic Audio Network and JEFF FM. You can request access to our brand deal research below for a complete report.