Koi Footwear, established in 2016, is known for its vegan, ethical, and affordable footwear. It has a strong online presence with 316k Instagram followers and over 718k Facebook likes.

The brand targets a young demographic, including teenagers and young adults, offering stylish and artistic footwear options for both men and women. Koi Footwear's products are manufactured in China and adhere to the BSCI code of conduct, ensuring fair and safe working conditions. The brand has a PETA-approved label, indicating their commitment to using 100% vegan materials.

Despite its commitment to ethical practices and sustainability, the brand faces challenges with customer service, with around 15-30% unsatisfied customers citing issues with order delays, returns, and quality. KoiFootwear is tagged under vegan.

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