Eric Ladao, known as Hueguh, is a California-based electrical engineer and the creator of the YouTube channel Hueguh. The channel, which started in 2011, has amassed over 150,000 subscribers.

Hueguh is a leading lifestyle brand providing short films and tasteful editorial, celebrating thoughtful design and beautiful engineering. The content is underpinned by Scandinavian design, with a focus on minimalism, lifestyle, and design. Eric's approach to content creation is driven by his love for solving the technical challenges of photography and videography, and he is motivated by the support and positive response from his audience.

He also has a strong interest in men's fashion, as evidenced by his fondness for brands like Common Projects and A Day’s March, and his content often reflects his personal style and design preferences. Eric combines his engineering background with his passion for content creation, making Hueguh a unique and influential voice in the lifestyle and design space. Hueguh is tagged under minimalism.

Recent sponsors include monostravel, SurfsharkPrivacy, ritual, lestrangelondon and NotionHQ. You can request access to our brand deal research below for a complete report.