Venmo is an American mobile payment service founded in 2009 and owned by PayPal since 2013. It is primarily used for splitting bills among friends and family.
Venmo boasts over 40 million users and its total payments continue to rise. A key feature is its social feed, which makes financial transactions a social experience. Venmo has faced some security and privacy concerns in the past, but encourages users to increase their security through settings.
It has become particularly popular among younger, digitally-savvy consumers, with a significant portion of users being educated and more affluent than the typical consumer. Venmo is also expanding its services beyond peer-to-peer payments, becoming more integrated into the shopping experience for online and in-store purchases.
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