Underdog Fantasy is an online fantasy sports platform, particularly known for its Best Ball contests and daily fantasy sports offerings. Established in Brooklyn, New York, it has quickly become a significant player in the fantasy sports domain.
Underdog Fantasy's Series B funding round valued the company at $485 million. It offers a variety of sports including football, basketball, baseball, and golf, and is recognized for innovative licensed sports betting products. The platform is designed for drafting football lineups and offers a user-friendly experience, with a strong focus on customer experience and product innovation.
The company has seen rapid growth, expanding its team significantly within a short period. It also emphasizes community building and user retention through efficient marketing and referral strategies.
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