Thrive Market, launched in 2014 and based in Los Angeles, is an online retailer offering natural and organic food products. It operates on a membership model, charging an annual fee of $59.95.

As of 2024, it has over one million paying members. Thrive Market is known for its commitment to sustainable and regenerative agriculture practices, as well as its initiatives for food equality and environmental impact. They reached $9.6 million in raised funds for food equality by 2022 and aim to raise $10 million by 2025.

Their products are predominantly sourced from organic and non-GMO suppliers, and they offer a range of private label products. The company has been recognized as the largest B Corp grocer in the U.S. for two consecutive years.

With a selection of around 5,000 SKUs, including over 700 private label products, Thrive Market focuses on a hyper-curated approach to product selection. They also emphasize innovation in product offerings and packaging, with a focus on health and wellness trends. thrivemarket is tagged under Organic.

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