Rhone is a premium activewear brand exclusively for men, founded in 2014 in New Canaan, Connecticut by Nate and Ben Checketts, Casey Edgar, Kyle McClure, and Carras Holmstead. Headquartered in Stamford, Connecticut, Rhone has become a symbol of luxury, comfort, and style in men's activewear, catering primarily to active men aged 25-50.

The brand is known for its sustainable and high-quality materials like organic cotton, recycled polyester, merino wool, and modal. Rhone stands out in the activewear market by offering products with superior materials, claiming longer durability than average products. The brand initially launched as a web-only retailer, later expanding through partnerships with retailers like Bloomingdale's, Nordstrom, and Equinox.

Rhone's product line includes clothing enhanced with silver thread for antimicrobial properties and features inspirational messages on some products. The company has experienced significant growth and expansion since its inception, both in product offerings and geographic reach.

Recent brand deals include Chat Sports, Michigan Football Report With James Yoder, Brain Leak, MeidasTouch and Cyrus Janssen. You can request access to our brand deal research below for a complete report.