PrettyLitter is an American pet wellness company based in Los Angeles, known for producing a lightweight, crystal-based cat litter that changes color to monitor a cat's health. Founded in 2015 by Daniel Rotman, PrettyLitter aims to provide early detection of potential health issues in cats.
The litter's color changes indicate various conditions like urinary tract infections or kidney problems. In 2021, Mars Inc. acquired PrettyLitter.
The product is available via a subscription model and is popular for its convenience, odor control, and health monitoring capabilities. PrettyLitter is committed to animal welfare and supports various animal-related charities. prettylittercats is tagged under pet care.
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