Peacock is an American over-the-top video streaming service owned and operated by NBCUniversal Media Group. Launched on July 15, 2020, it offers a variety of content drawn from the NBCUniversal library, including TV shows, movies, sports, and news.

Peacock provides three membership tiers: Free, Premium, and Premium Plus. The service features original programming, a selection of curated digital linear channels, and access to Universal Pictures' films. Available on a range of devices, Peacock has expanded its reach through partnerships and is included in subscriptions like Sky and Now in select countries.

It caters to a broad demographic, primarily targeting adults aged 18-49. Peacock is known for its strong brand safety and customer satisfaction, reflected in its extensive content library and service availability. PeacockTV is tagged under streaming.

Recent brand deals include ScooterMagruder, Saturday Night Live, Parks and Recreation, Kinda Funny Games and Late Night with Seth Meyers. You can request access to our brand deal research below for a complete report.