PatPat, founded in 2014 in Mountain View, California, is a global apparel brand specializing in kids and family clothing. Co-founded by Albert Wang and Ken Gao, two engineer dads, PatPat's mission is to provide better clothing options at affordable prices.

The company stands out for its innovative supply chain practices, removing traditional retail markups, and offering unique styles worldwide. PatPat's product range includes baby clothes, children's wear, matching family outfits, accessories, and home goods. They have successfully leveraged algorithms and digital marketing, especially in the US children's fashion sector, resembling the business model of SHEIN in many aspects.

PatPat emphasizes 'Cute, Quality, Great Prices' as its core selling points and has made a significant impact in the children's fashion industry with a focus on sustainable and tech-enhanced clothing like the Go-Glow and Go-Neat lines patpatshopping is tagged under Kids Fashion.

Recent brand deals include Tres Chic Mama, Ashley Wright | Pixie Dusted Mom, Boss Mom Hustle, KBandBaby and Kelly's Korner. You can request access to our brand deal research below for a complete report.