OnePlus Technology (Shenzhen) Co., Ltd., known as OnePlus, is a Chinese consumer electronics manufacturer headquartered in Shenzhen, Guangdong, China. It was founded on December 16, 2013, by Pete Lau and Carl Pei.

OnePlus initially focused on creating high-end smartphones with a lower price than competitors. Its first smartphone, the OnePlus One, was introduced in April 2014. OnePlus is known for its flagship smartphone line and budget-oriented Nord line.

The company emphasizes high-quality, simplistic, and user-friendly designs. OnePlus operates under the slogan 'Never Settle' and has expanded its product range to include wearables and accessories. It merged its operating system OxygenOS with Oppo's ColorOS, sharing a common codebase for global OnePlus phones and Oppo devices in China.

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