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NHTSA
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About Brand

The National Highway Traffic Safety Administration (NHTSA) is a U.S. federal government agency, part of the Department of Transportation, focused on transportation safety in the United States.

It is responsible for writing and enforcing Federal Motor Vehicle Safety Standards and regulations for motor vehicle theft resistance and fuel economy. Audits by the U.S. Department of Transportation's Office of the Inspector General have concluded that NHTSA has been ineffective in several areas, including issuing or updating Federal Motor Vehicle Safety Standards, conducting timely safety recalls, and adequately collecting and analyzing safety-related data.

NHTSA's role in the global market includes dealing with issues around vehicle importation and harmonizing standards with those of foreign governments, with some challenges in aligning with UN regulations.

Recent brand deals include The Ioniq Guy, EazySpeezy, Shooting Cars, Chris and Sara and Faye Hadley. You can request access to our brand deal research below for a complete report.

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NHTSA Sponsor History
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