Modern Fertility, acquired by Ro in 2021, is a high-growth reproductive health company focused on transforming women's health from reactive to proactive. Founded in 2017, it empowers people with ovaries to play an active role in their health, offering at-home fertility tests, tools, and community.

The company emphasizes personalized and scientifically validated information, with products conducted in CLIA and CAP accredited labs. Modern Fertility is recognized for its patient-centric approach, offering in-depth reports, cycle and fertile window predictions through an app, and free virtual community events. It aims to bridge research gaps in women's health and has a strong presence in the femtech industry, having grown significantly in revenue and customer base.

Recent brand deals include Melody Alisa, Earls Family Vlogs, The Butler Fam, Stacey Diaz and Tina Le. You can request access to our brand deal research below for a complete report.