miHoYo, founded by three students in a university dorm in 2011, is a prominent Chinese video game development and publishing company. Known for popular titles like Genshin Impact and Honkai Impact 3rd, miHoYo has established itself as a leader in the F2P gaming market.

They focus on creating games for ACG (Anime, Comic, and Games) moe fans and excel in technical aspects like animation rendering, AI, and cloud gaming. In 2022, miHoYo launched the HoYoverse brand for its international operations, integrating games, anime, and diverse entertainment into a content-driven virtual world. HoYoverse emphasizes technical innovation in areas like AI and cloud computing.

miHoYo has a strong presence in the gaming community, especially among young adults, and is known for its high customer satisfaction and brand safety. miHoYogames is tagged under video games.

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