Michaels Stores, Inc., is the largest American and Canadian arts and crafts retail chain. Founded in 1973 and headquartered in Irving, Texas, Michaels operates over 1,290 stores in 49 states and Canada.

The company owns Artistree, a manufacturer of custom and specialty framing merchandise, and MakerPlace by Michaels, a dedicated handmade goods marketplace. Michaels' product range includes arts and crafts products like scrapbooking, beading, knitting, rubber stamping, home décor items, floral items, children's crafts, paints, framing, greenery, baking, and seasonal items. The company's private brands include Recollections, Studio Decor, Bead Landing, Creatology, Ashland, and more.

Michaels became a public company under The Michaels Companies in June 2014, and was acquired by Apollo Global Management in 2021. As a brand, Michaels is committed to fueling the joy of creativity, being the leading creative destination in North America, and maintaining a focus on its core values, including putting people first, being obsessed with Makers, striving for inclusivity and diversity, acting with integrity, constantly improving, accountability, and finding fun in everyday activities.

Recent brand deals include Let's Get Lizicle, Lorena Rosales, Twins And Tools, This Darn Chicks Designs and Tina’s Daily Deals. You can request access to our brand deal research below for a complete report.