Founded in 2015 in the UK by husband-and-wife team Dan and Melanie Marsden, Lounge Underwear started with the original Lounge Triangle bra design. The brand focuses on creating comfortable, luxurious, and inclusive underwear, swimwear, and loungewear.

Emphasizing the tagline 'Comfort Made Sexy', Lounge Underwear aims to support and encourage women to feel both sexy and comfortable. The brand offers a wide range of products including bras with sizes from A to G cup, but does not currently offer plus size or maternity options. They implement an online fitting room for accurate sizing and provide a 60-day return policy

Recent brand deals include annabelle marie, Alexis Marie, Tiana Kaylyn, Natasha Green and Hazel Maria Wood. You can request access to our brand deal research below for a complete report.