LevlUp, founded in Germany in 2018, specializes in gaming energy drinks and supplements. Designed for gamers and eSports players, their products include ready-to-mix powders and ready-to-drink (RTD) beverages.

The brand aims to support performance and concentration in gaming, offering a range of flavors and low-sugar options. In May 2021, supplement giant Glanbia acquired a 60% stake in LevlUp GmbH. LevlUp has a significant consumer base in Germany and a growing presence in adjacent European markets, as well as in Australia and New Zealand.

Their product portfolio includes the original Gaming Booster, various hydration drinks, and a range of flavors like Bubble Boom, Nuke, and Galaxy Edition. They emphasize community and engagement with gamers, often collaborating with influencers and gaming events.

Recent brand deals include Aimbrot, STYLERZ Uncut, Smexy, HapticRush and STYLERZ. You can request access to our brand deal research below for a complete report.