Subtext is a leading SMS marketing and text messaging platform founded in 2018 by Advance’s Alpha Group. It enables brands, organizations, and creators to connect directly with their audiences through SMS, free from social media chaos and email clutter.

Subtext facilitates personalized, immediate communication at scale, and offers features like subscriber data ownership, targeted messaging, and analytics. Clients range across various industries, including media, sports, entertainment, and commerce. Subtext has been recognized for its innovation, making it to Fast Company’s list of the World’s Most Innovative Companies for 2023.

Headquartered in New York City, Subtext continues to expand its services globally, offering a unique platform for audience engagement and brand building.

Recent brand deals include Locked On Buckeyes, Locked On Suns, Locked On Mavericks, Locked On Hornets and Locked On Cougars. You can request access to our brand deal research below for a complete report.