Founded in February 2020 and based in Antwerp, Belgium, idyl is a direct-to-consumer diamond jewelry brand specializing in lab-grown diamonds and ethical, handmade jewelry. Celebrated for its modular designs that allow customization, idyl uses traceable solid gold from conflict-free regions.

The brand has garnered attention for its sustainability focus and ethical production methods. Popular among celebrities and consumers alike, idyl targets women aged 25 to 45, offering them a modern way to purchase and style jewelry. With a high customer satisfaction rating and a strong emphasis on ethical practices, idyl represents a shift in the jewelry market towards more responsible and personalized options. Idyl.Modular.Jewelry is tagged under Sustainable.

Recent brand deals include Isabelle's Style, SL MissGlam, Kristina Braly, Lois You 로이스 and Colourful Noir. You can request access to our brand deal research below for a complete report.