Hawthorne is a New York-based company specializing in premium personal care products for men. The brand is known for combining creative self-expression with data-driven experiences and innovative formulas, focusing on products like cologne, deodorant, hair care, and skincare.

They emphasize individuality, accessibility, and customer satisfaction, offering tailor-made products based on study-backed research and customer data. Hawthorne's approach includes partnering with award-winning product creators and investing significantly in high-quality ingredients. The company's total funding is $10.2 million, and it operates as a private entity.

Recent brand deals include The Viral Podcast, Throne, Brett Kollmann, Dam Internet, You Scary! and Cody Miller. You can request access to our brand deal research below for a complete report.