Originally known as GetUpside, the company rebranded to Upside in 2022. It is a retail technology company offering a cashback app that rewards consumers for uploading receipts from purchases.

Upside makes money through affiliate commissions from over 20,000 partners. It was founded in 2016 by Alex Kinnier, Joanna Kochaniak, Jan Rubio, Rick McPhee, Wayne Lin, and Thomas Vaughan. The company, headquartered in Washington, DC, has partnered with over 50,000 grocery stores, restaurants, gas stations, and convenience stores across the US, and has around 30 million consumers using its app.

Upside has driven over $550 million back into local economies and commits 1% of its revenue to sustainability initiatives. It offers up to 30% cashback on grocery, up to 35% on restaurant purchases, and up to $0.25 per gallon on gas. It has achieved a valuation of $1.5 billion as of 2022. upside is tagged under cashback.

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