Haus, founded by Helena and Woody Hambrecht in 2018, specializes in modern apéritifs made from fruit wines, botanicals, and fresh produce, fermented in California. With an ethos of community and connection, Haus offers a range of unique, low-alcohol content beverages made with sustainable practices.
Their farm-to-bottle ingredients and dedication to environmental responsibility are notable. Haus gained rapid popularity with its innovative approach, garnering attention from The New York Times, Food & Wine, and Bon Appétit. Notably, Haus raised $4.5 million in seed funding, overcoming challenges as a direct-to-consumer brand in the liquor space.
The brand focuses on creating an inclusive community around their products, hosting events and tastings, and maintaining a strong presence on social media platforms. DrinkHausChi is tagged under modern apéritifs.
Recent brand deals include Kennie J.D., Iz Harris, Sarah Hawkinson, Xyla Foxlin and Wear I Live. You can request access to our brand deal research below for a complete report.