Dot & Key, founded in 2018 and headquartered in Kolkata, India, is a D2C skincare brand known for its award-winning, vegan, and cruelty-free products. The brand emphasizes natural ingredients and dermatological safety, rejecting harmful substances like parabens and sulphates.

Dot & Key focuses on niche skincare needs, starting with 16 products including a pre-swim cream and expanding to various other SKUs like clay masks and serums. It was acquired by beauty giant Nykaa in 2021, marking Nykaa's first direct-to-customer beauty brand acquisition. The brand is dedicated to sustainable practices, including a recycling program for its containers.

Dot & Key's product range caters to a diverse demographic, primarily targeting consumers aged 18 to 45 across genders. With a focus on quality and innovation, Dot & Key maintains high customer satisfaction and brand safety ratings. dotandkey is tagged under skincare.

Recent brand deals include Alfiya Karim Khan, Muskaan Choudhary, shubhangi anand, Mitali This Side!! and Miss beauty cayer. You can request access to our brand deal research below for a complete report.