CoolStuffInc.com is an online retailer specializing in board games, card games, miniatures, and gaming accessories. Originally focused on board games, the company has shifted its primary business towards the collectible card game (CCG) space, particularly Magic: The Gathering, Pokémon, and Lorcana, in response to competitive pressures from Amazon and changes in market dynamics.

CoolStuffInc.com operates Quartermaster Logistics, providing fulfillment services, and has expanded this operation through Quartermaster Direct. The company is headquartered in Maitland, Florida, and has been a significant player in the online gaming retail market. trollandtoad is tagged under Board Games.

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