Bethesda Softworks, founded in 1986 by Christopher Weaver, is an American video game publisher based in Rockville, Maryland. Initially formed as a division of Media Technology Limited, it became a subsidiary of ZeniMax Media in 1999.
Bethesda is known for popular game titles like DOOM, Fallout, The Elder Scrolls, and Wolfenstein. The company was acquired by Microsoft in 2021, ensuring the continuation of its legacy in the gaming industry. Bethesda has a significant impact in the RPG and FPS genres and maintains a strong presence in the MMORPG market with titles like The Elder Scrolls Online.
They are committed to releasing games across various platforms, including a partnership with PlayStation for Deathloop and GhostWire: Tokyo. Microsoft's acquisition has been strategic, aiming to enhance the Xbox Game Pass offerings without monopolizing Bethesda's games exclusively for Xbox.
Recent brand deals include JMulls, Cyberpunk 20xx, CarbotAnimations, Z1 Gaming and Adam Savage’s Tested. You can request access to our brand deal research below for a complete report.