Afterpay, founded in 2014 and headquartered in Melbourne, Australia, is a financial technology company offering a buy now, pay later service. It enables customers to receive products immediately and pay over four installments, interest-free.
Main customer demographic is millennials, accounting for 75% of users. Revenue for FY 2021 was $924.7M with a presence in Australia, US, UK, Canada, and New Zealand. Criticized for potentially harmful consumer impact, Afterpay is under regulatory scrutiny.
In 2020, they had 3.6M active customers in the US, 3.1M in ANZ, and 600K in the UK. Acquired by Square, Inc. in 2021. afterpayusa is tagged under buy now and pay later.
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