Created on April 22, 2014, the channel has over 1.3 million subscribers. The channel is run by his father, and Axel appears alongside his family including his younger sister River, mother Sarah, and father Patrick.

Part of the 'Toy Creators' category, Axel shares similar audience demographics with other young YouTube stars. Axel is tagged under toy vlogging.

Recent sponsors include enebaglobal, LogitechG, SneakEnergy, DeAgostiniOfficialIT and FreeFireSA. You can request access to our brand deal research below for a complete report.